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Six comps for a exciting new author. I’ll tell her my suggestion for which one is right for her, after our meeting next week.
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Another Nephew in-law, another invitation design.
This one, laser cut likeness of the young man who’s into rap music, is subtly sculpted to forma dimensional face. The shades perf out to become the RSVP mail-in device in screen printed reply envelopes.
Once again, the marvelous Mark Fullerton at Precision Graphic Systems handled the print and lasering for me. Quality paper donated by Rafael Medina.
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Comp for next in Mr. Gounelle’s American editions. The wonderful publishing team asked for me once again in order to get the subtle visual connection to the previously successful designs for the author.
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The thoughtful Hay House UK Design Manager was terribly kind enough to mail me a few cover proofs from the printed Gounelle, The Man Who Wanted to be Happy UK cover.
It was very nicely printed. Their art department made a wonderful design for the back cover and spine, matching the cover style perfectly. Great work, folks! They had a gloss varnish applied to the title lettering and gerbera daisy with a flooding of matte finish over the rest, giving an appealing depth.
I absolutely love the results.
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Just in from Hong Kong, Paul’s two newest titles in his series of books on abundance and prosperity with John-Roger. Filled with wonderful essays and quotes.
Living the Spiritual Principles of Abundance and Prosperity, Volume 2 and 3 (to be released next year),
Both English Editions
Grateful to show the final Meditation cover as selected, surprisingly from back at round one level comps. Who knew?!
THRILLED!
The wonderful Art Director at Hay House just informed me that their UK offices wish to purchase the “Orange Gerbera” cover for The Man Who Wanted to Be Happy for their market!
(This is the design the UK office wants to buy bit.ly/tT2apT. This is the design the US office had already bought bit.ly/sQiUrY)
I LOVE that cover design as well and am completely delighted they wish to make use of it!
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The selected cover, of this previous comp, as delivered. I punched up the colors used in the titling to catch the eye at small sizes, increasing readability.
I warmed the hue of the author names, lowered the hand to increase the air between names and title per the excellent Art Director notes. And added an attractive bright sticker aligned with the text column.
There is still room for other author designations, such as “Bestselling Author”, etc.
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An Inside Graphics Moment:
In one of the comps for Hay House title on Tapping, I photographed Paul making an EFT gesture. The raw photo is on the left above. It took many attempts to get a good angle for a vertical cover crop and to have both of his hands photographed to be the same size with a 50mm lens.
A camera’s 16:9 image ratio is very different than a 6” x 9” book cover proportions. The corrected comp art on the right was achieve through many hours of careful re-proportioning and editing. You’ll notice the set of hands is much higher on his chest and yet still looks natural. Even though the focus has been blurred for the emphasis, you may still see that the shirt edges, zipper dings, chocolate on lips, and shoulder wrinkles were perfected. Since the cover should be made to appeal to as many types of readers as possible, I also tried to smooth Paul out, not enough to call attention to that, but enough to make his age and ethnicity as neutral feeling as possible.
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This sketch/comp uses the target icon larger and on center with the beginning of a concept for involving the main title into it.
All five designs were devised with plenty of white space to add author bugs and other call-outs, pull quotes, etc. as embellishments.
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This is one of my personal choices for the book. So clean and inviting to read. The design reads itself. The target icon is the point of contact for another tapping concept.
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Another way to show the concept of “tapping” was to depict a cascade of shapes across the cover.


